Company Has Joined Forces with both sf.citi and Salesforce Pledge 1%
SAN FRANCISCO — February 23rd, 2016—FollowAnalytics, the leader in mobile marketing engagement for the world’s leading brands, today announced that the company has recently joined forces with both sf.citi and Salesforce Pledge 1% to help foster a culture of giving. Inspired by a successful holiday food drive in 2015, in which the FollowAnalytics team partnered with Apttus and several other global leaders to gather nearly 20,000 canned and packaged food items for the needy, FollowAnalytics has recognized the need to make giving back an integral part of their company culture.
With a goal of integrating social responsibility into the company’s core values, the company now allows all employees paid days of volunteer time for both individual and team outings. In addition to being able to make a real impact within the local community, having a Volunteer Time Off policy also helps foster leadership, strengthen team bonds and teaches problem solving skills. Upcoming plans include working in the kitchen at Glide Memorial in San Francisco, more food drives and other activities for its international offices in Paris and Montreal.
“We’re a fast growing startup who realized how important it is to all of us to incorporate social responsibility into the core of our culture early on,” said Samir Addamine, the founder of FollowAnalytics. “This program gives us the chance to work alongside other tech leaders who also realize how important giving back is to our communities and our employees.”
Get the full story behind FollowAnalytics’ inspiration to adopt a community responsibility plan, in their post, “It’s Never Too Early to Weave Philanthropy Into Your Corporate Culture.”
FollowAnalytics is leading the charge for the next generation of 1:1 mobile engagement so brands can truly engage customers in their mobile moments. With a first of its kind Contextual Analytics Engine™ and Push-Button Connectors to customer data sources, FollowAnalytics does the “heavy lifting” for business users; providing intelligence and automation to create mobile and omnichannel experiences that delight customers. FollowAnalytics customers are industry leading brands including: AXA, Allianz, BNP Paribas, L’Oréal, Renault, Wells Fargo, Voxeet and more. Founded in 2013 by Samir Addamine, FollowAnalytics is headquartered in San Francisco with offices in Paris and Montreal.