Mobile Success Platform

FollowAnalytics unleashes the power of enterprise mobile apps by creating positive outcomes through predictive engagement.

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Analyze

Know each of your mobile customers, personally

FollowAnalytics provides the broadest set of analytics to enable you to make data-driven decisions about your campaigns.

  • Beautiful visualizations and dashboards provide at-a-glance intelligence
  • Easy connectivity into your back-end systems allows 360° view of your customer
  • Real-time reporting shows up-to-the-minute usage, funnel, event flow and crash analytics

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Engage

Provide compelling content at the right time and in the right context

Easy to build campaigns ensure you are reaching your users with relevant information in the most effective way possible.

  • Intuitive campaign builder makes it easy to build and launch campaigns
  • Campaigns can be triggered by internal data, such as profile information or external events, such as geolocation
  • Push-button connectors allow you to mobilize CRM and marketing stack data, connecting your mobile app data and enabling seamless omnichannel marketing
  • Rich in-app and push messaging templates allow you to create immersive mobile experiences while maintaining complete control of your brand and style.

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Optimize

Spend less time testing and more time converting.

Go beyond A/B testing with powerful machine learning that sends the most effective possible message to each individual user.

  • Send the right variant to each segment, rather than taking a one-size-fits all approach
  • Automatically test each variant against every possible segment
  • Leverage machine learning to predict outcomes based on previous outcomes

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On the Blog

Four Best Practices For Successfully Onboarding Mobile App Users

Four Best Practices For Successfully Onboarding Mobile App Users
In the old days of software design, onboarding campaigns were considered a crutch to compensate for bad UX. In some cases, the onboarding workflow even interfered with your ability to use the application. Anyone remember that talking paperclip in MS Office that always seemed to get in the way?... Read more

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